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1 personality code
код идентификации личности персонала
(напр. на АЭС)
[А.С.Гольдберг. Англо-русский энергетический словарь. 2006 г.]Тематики
EN
Англо-русский словарь нормативно-технической терминологии > personality code
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2 personality code
Большой англо-русский и русско-английский словарь > personality code
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3 personality code
Техника: код идентификации личности (напр. обслуживающего персонала) -
4 personality code
код ідентифікації особистості (напр. обслуговуючого персоналу)English-Ukrainian dictionary of aviation terms > personality code
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5 code
1) код; система кодирования || кодировать2) программа, текст программы, код || программировать, писать программу•-
absolute code
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abstract code
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address code
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aeronautical code
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algebraic code
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alphanumeric code
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alphameric code
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answer-back code
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antipollution code
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area code
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arithmetic code
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authentication code
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automatic code
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balanced code
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bar code
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basic code
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Baudot code
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BCH code
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best estimate code
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binary code
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binary-coded decimal code
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binary decimal code
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biphase code
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bipolar code
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block code
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boiler code
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Bose-Chaudhuri-Hocquenghem code
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Building code
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burst-correcting code
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burst-detecting code
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cable code
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card code
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carriage return code
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chain code
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channel code
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character code
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circulant code
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close-packed code
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code of practice
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color code
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command code
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compiled code
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complementary code
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completion code
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component code
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computer code
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concatenated code
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condition code
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constant ratio code
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control code
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convolutional code
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copy codes
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cyclic code
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cyclic redundancy code
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decimal code
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destination code
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diffuse code
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direct code
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dot-and-dash code
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double-adjacent error-correcting code
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electrical code
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end line code
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entropy code
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equal-length code
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equidistant code
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erroneous code
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error code
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error-checking code
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error-correcting code
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error-detecting code
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escape code
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excess-N code
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executable code
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Fibonacci code
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fixed-length code
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fixed-weight code
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flag code
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format code
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function code
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genetic code
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Gray code
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group code
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Hamming code
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Hanning code
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Hollerith code
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Huffman code
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identifying code
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illegal code
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instruction code
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interleaved code
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interrogation code
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inverse code
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kill line code
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letter code
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line ignore code
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linear code
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machine-language code
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machine code
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macro code
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majority-decodable code
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micro code
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mnemonic code
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m-out-of-n code
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multiple-error correcting code
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new common surface code
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noise aeroport code
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noise code
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non-return-to-zero code
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NRZI code
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number code
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numerical code
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numeric code
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n-unit code
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object code
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offset binary code
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op code
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parallel code
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parity-check code
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part-program code
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P-code
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perfect code
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permutation code
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personality code
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polynomial code
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positional code
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position code
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precedence code
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prefix code
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prime-residue error-correction code
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proceed code
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product code
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pseudo code
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pseudocyclic code
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pseudonoise code
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pseudoternary code
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quasi-cyclic code
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quasi-perfect code
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quaternary code
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rail code
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raster code
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recording code
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rectangular bar code
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recurrent code
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redundant code
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Reed-Muller code
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Reed-Solomon code
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reflected code
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relative code
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residue code
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return code
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return-to-zero code
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rubout code
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run-length code
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run-length-limited code
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sanitary code
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self-checking code
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serial code
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sign code
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simplex code
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single error-correcting code
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skeletal code
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skip code
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SMPTE time code
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source code
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specific code
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standard code
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state code
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stop code
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string code
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studio code
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symbolic code
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systematic code
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termination code
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ternary code
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time code
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tool code
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track code
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transmission code
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transparent code
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trellis code
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TTS code
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twinned-binary code
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two-frame code
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type-bar flag code
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typesetting code
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unit disparity code
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Universal Product code
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unrail code
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user identification code
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user code
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variable-length code
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Wagner code
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water code
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weighted code
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zero-disparity code
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ZIP code -
6 code
1. n2) код; шифр3) рі кодекс; норми5) програма2. v1) кодувати; шифрувати2) програмувати◊•- aerodrome reference code - aeronautical code - aeronautical meteorological code - air codes - airworthiness codes - alphanumeric code - altitude code - assigned address code - bar code - Baudot code - binary code - binary decimal code - check code - decimal code - dot-and-dash code - elapsed time code - figure code - five-unit code - ground-air visual signal code - identification code - identity code - individual identification code - manufacturer's code - meteorological code - Morse code - NOTAM code - organization code - performance codes - personality code - pulse code - radio station code - reply code - self-evident code - seven-unit code - signal code - synchronization Barker code - synchronization code - SSR code - start-stop code - three-condition code - two-condition code - unique address code - vendor code - weather code - zip code -
7 personality card
card session — встреча для игры в карты;
card code — код карты; перфокарточный код
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8 personality [personnel] code
код идентификации личности (напр. обслуживающего персонала)Англо-русский словарь технических терминов > personality [personnel] code
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9 personality module code
Техника: код личного блокаУниверсальный англо-русский словарь > personality module code
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10 personality module identification code
Техника: код обозначения личного блокаУниверсальный англо-русский словарь > personality module identification code
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11 staff code
код идентификации личности персонала
(напр. на АЭС)
[А.С.Гольдберг. Англо-русский энергетический словарь. 2006 г.]Тематики
EN
Англо-русский словарь нормативно-технической терминологии > staff code
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12 personnel code
код идентификации личности персонала
(напр. на АЭС)
[А.С.Гольдберг. Англо-русский энергетический словарь. 2006 г.]Тематики
EN
Англо-русский словарь нормативно-технической терминологии > personnel code
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13 British Code of Sales Promotion Practice
юр., марк., брит. Британский кодекс практики стимулирования сбыта* (принят в 1974 г.; последняя редакция датируется 1990 г.; регулирует такие формы стимулирования сбыта как предложение с премией всех видов, снижение цены, распространение гарантий платежа и пробных образцов товара, рекламы с участием известных людей, стимулирование сбыта, связанного с благотворительностью, призами и т. п.; надзор за соблюдением кодекса осуществляет Комиссия по рекламным стандартам и Комиссия по рекламной практике)See:Англо-русский экономический словарь > British Code of Sales Promotion Practice
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14 код идентификации личности
personality [personnel] codeБольшой англо-русский и русско-английский словарь > код идентификации личности
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15 advertising
сущ.1) рекл. реклама (совокупность каких-л. рекламных объявлений; обычно употребляется с указанием места, где размещается данная реклама)Over 60 percent of alcohol advertising [on television\] is shown during sports programming
Asian governments have attempted to limit excessive consumptions by instituting strict control over the content and amount of advertising in the media.
Advertising [on buses\] is one of the important advertising means to which companies and establishments attach great importance because this type of advertisement is a mobile one seen by all.
two-thirds of the food and drink advertising for children under 12 — две трети всей рекламы продуктов питания для детей младше 12-ти лет
Last month, 10 companies that produce almost two-thirds of the food and drink advertising [for children\] under 12 agreed to start cutting back on advertising junk foods.
No person shall within the city distribute [printed\] advertising by placing it within or upon parked automobiles.
2) рекл. реклама, рекламирование (процесс осуществления рекламы; как правило, употребляется с указанием рекламируемого продукта)Alcohol advertising is the promotion of alcoholic beverages by alcohol producers through a variety of media.
the control of medicines advertising in the UK — контроль за рекламой лекарств в Соединенном Королевстве
ATTRIBUTES: accessory 2. 1), advance 3. 2), aerial 3. 1), agricultural, air 2. 1),
alternative 2. 3), ambient 1. 1), audiovisual, auxiliary 2. 1), block 1. 4) а), boastful, broadcast 2. 1), n1, classified 1. 1), commercial 1. 4) а), comparative, competing 1. 1) а), competitive 1. 2) а), concept 1. 2) а), consumer 1. 1) а), continuity 1. 1) а), controversial 1. 1) а), cooperative 2. 1), n2, coordinated, corporate 1. 2) а), б, corrective 1. 1), creative, deceptive, demographic, denigratory, dissipative, domestic 1. 2) а),
foreign 1) б), global, professional 1. 3) б), regional, repeat 3. 3) б), strategic, superior 3. 1) б), test 3. 3) б), traditional
Syn:See:accessory advertising, advance advertising, advocacy advertising, aerial advertising, agricultural advertising, air advertising, aisle advertising, alternative advertising, ambient advertising, analogy advertising, association advertising, audiovisual advertising, auxiliary advertising, bait advertising, bait and switch advertising, bait-and-switch advertising, bank advertising, banner advertising, bargain advertising, bargain-basement advertising, block advertising, boastful advertising, brand advertising, brand image advertising, brand name advertising, breakthrough advertising, broadcast advertising, burst advertising, business advertising, business paper advertising, business publication advertising, business-to-business advertising, car-card advertising, cause advertising, challenged advertising, charity advertising, children's advertising, cinema advertising, classified advertising, combative advertising, commercial advertising, comparative advertising, comparison advertising, competing advertising, competitive advertising, concept advertising, consumer advertising, continuity advertising, controversial advertising, co-op advertising, cooperative advertising, coordinated advertising, corporate advertising, corporate image advertising, corrective advertising, counter advertising, counteradvertising, coupon advertising, creative advertising, deceptive advertising, demographic advertising, demonstration advertising, denigratory advertising, direct advertising, direct response advertising, direct-action advertising, direct mail advertising, direct-mail advertising, directory advertising, display advertising, dissipative advertising, domestic advertising, door-to-door advertising, educational advertising, electric advertising, electrical advertising, e-mail based advertising, entertaining advertising, ethical advertising, export advertising, eye-catching advertising, factual advertising, false advertising, farm advertising, fashion advertising, film advertising, financial advertising, flexform advertising, follow-up advertising, foreign advertising, fraudulent advertising, full-page advertising, gender advertising, general advertising, generic advertising, global advertising, goodwill advertising, group advertising, hard-sell advertising, hard-selling advertising, heavy advertising, help wanted advertising, high-pressure advertising, house advertising, house-to-house advertising, idea advertising, illuminated advertising, image advertising, impact advertising, indirect action advertising, indirect-action advertising, individual advertising, indoor advertising, industrial advertising, information advertising, informational advertising, informative advertising, in-house advertising, initial advertising, innovative advertising, institutional advertising, in-store advertising, insurance advertising, international advertising, interstate advertising, introductory advertising, intrusive advertising, issue advertising, joint advertising, large-scale advertising, launch advertising, legal advertising, local advertising, mail advertising, mail-order advertising, mass advertising, mass-media advertising, media advertising, military advertising, misleading advertising, mobile advertising, mood advertising, movie theatre advertising, multimedia advertising, multinational advertising, national advertising, non-business advertising, non-commercial advertising, novelty advertising, obtrusive advertising, offbeat advertising, off-season advertising, on-line advertising, on-target advertising, opinion advertising, oral advertising, outdoor advertising, out-of-home advertising, package advertising, periodical advertising, personality advertising, persuasive advertising, point-of-purchase advertising, point-of-sale advertising, political advertising, postal advertising, postcard advertising, poster advertising, postmark advertising, pre-launch advertising, premium advertising, press advertising, prestige advertising, price advertising, primary advertising, print advertising, private sector advertising, problem-solution advertising, procurement advertising, producer advertising, product advertising, product-comparison advertising, professional advertising, promotional advertising, public relations advertising, public sector advertising, public service advertising, public-affairs advertising, public interest advertising, public-issue advertising, public-service advertising, radio advertising, railway advertising, reason-why advertising, recruitment advertising, regional advertising, reinforcement advertising, remembrance advertising, reminder advertising, repeat advertising, retail advertising, retentive advertising, saturation advertising, scented advertising, screen advertising, seasonal advertising, selective advertising, self-advertising, semi-display advertising, show-window advertising, sky advertising, slide advertising, social advertising, social cause advertising, soft-sell advertising, specialty advertising, split-run advertising, spot advertising, store advertising, strategic advertising, street advertising, strip advertising, subliminal advertising, sustaining advertising, switch advertising, tactical advertising, target advertising, taxi top advertising, teaser advertising, television advertising, test advertising, testimonial advertising, tie-in advertising, tombstone advertising, total advertising, trade advertising, trademark advertising, traditional advertising, transformational advertising, transit advertising, transportation advertising, truthful advertising, truth-in-advertising, two-step formal advertising, unacceptable advertising, unfair advertising, untruthful advertising, visual advertising, vocational advertising, wall advertising, word-of-mouth advertising, written advertising, yellow pages advertising, advertising abuse, advertising action, advertising aids, advertising analysis а), advertising appeal, advertising approach, advertising audience, advertising awareness, advertising balance, advertising band, advertising believability, advertising break, advertising brochure, advertising catalogue, advertising circular, advertising claim 1) а), advertising clutter, advertising column, advertising communication, advertising competition 2) а), advertising copy, advertising coupon, advertising credibility, advertising cue, advertising decay, advertising deception, advertising device, advertising emphasis, advertising exaggeration, advertising exposure 2) а), advertising factor а), advertising film, advertising folder, advertising frequency, advertising gift, advertising gimmick, advertising handbill, advertising hoarding, advertising image, advertising impact, advertising impression, advertising influence, advertising insert, advertising intensity, advertising jingle, advertising label, advertising leaflet, advertising letter, advertising literature 1) а), advertising location, advertising magazine, advertising material, advertising matter, advertising media, advertising medium, advertising novelty, advertising operation 2) а), advertising page, advertising pamphlet, advertising panel, advertising penetration, advertising perception, advertising personality, advertising playback, advertising point, advertising posttest, advertising pretest, advertising puffery, advertising pylon, advertising race, advertising readership, advertising recall, advertising response, advertising retention, advertising sample, advertising section 2) а), advertising site, advertising slogan, advertising space, advertising specialty, advertising sponsorship, advertising spoof, advertising spot, advertising standards, advertising structure, advertising supplement, advertising test, advertising testing, advertising text, advertising threshold, advertising time, advertising vehicle, advertising wearout, advertising wedge, Canadian Code of Advertising Standards, Code of Advertising Practice, Defining Advertising goals for Measured Advertising Results, Federal Cigarette Labeling and Advertising Act, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Code of Advertising Practice, ICC International Code of Environmental Advertising, ICC International Codes of Marketing and Advertising Practices, Standard Advertising Register, Standard Directory of Advertising Agencies, Standards of Practice of the American Association of Advertising Agencies, Advertising Association, Advertising Association of the West, Advertising Checking Bureau, Advertising Club of New York, Advertising Council, Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc. 2), Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc.3) рекл. рекламное дело, рекламная деятельность, рекламный бизнес (реклама как вид деятельности безотносительно каких-л. конкретных продуктов; реклама как одна из функций организации)advertising counsellor [consultant\] — рекламный консультант, консультант по рекламе
advertising expert — рекламный эксперт, эксперт по рекламе
Syn:See:above-the-line advertising, below-the-line advertising, flat fee advertising, investment advertising, per inquiry advertising, advertising account, advertising activity, advertising agency, advertising agent, advertising agreement, advertising allowance, advertising analysis б), advertising appropriation, advertising assistant, advertising audit, advertising brief, advertising broker, advertising budget, advertising business, advertising campaign, advertising canvasser, advertising claim 2) б), advertising club, advertising code, advertising community, advertising company, advertising competition 1) б), advertising contract, advertising contractor, advertising control, advertising cooperative, advertising copywriting, advertising cost, advertising coverage, advertising customer, advertising department, advertising director, advertising directory, advertising drive, advertising effect, advertising effectiveness, advertising efficiency, advertising environment, advertising ethics, advertising exchange, advertising executive, advertising expenditures, advertising expenses, advertising exposure 1) б), &3, advertising factor б), advertising firm, advertising guide, advertising industry, advertising injury, advertising landscape, advertising legislation, advertising leverage, advertising liability, advertising linage, advertising literature 2) б), advertising man, advertising management, advertising manager, advertising method, advertising mix, advertising monopoly, advertising network, advertising objective, advertising office, advertising operation 1) б), advertising order, advertising outcome, advertising outlay, advertising output, advertising people, advertising performance, advertising personnel, advertising plan, advertising planner, advertising planning, advertising portfolio, advertising practice, advertising practitioner, advertising professional, advertising programme, advertising purpose, advertising rate, advertising register, advertising representative, advertising research, advertising restrictions, advertising sales agents, advertising schedule, advertising section 1) б), advertising self-regulation, advertising services, advertising specialist, advertising spending, advertising statistics, advertising strategy, advertising substantiation, advertising support, advertising talent, advertising theory, advertising value, advertising variable, advertising weight, media buy, copywriting, advertology
* * *
реклама, рекламирование: использование печатных, теле-, радио- и иных посланий, оплаченных рекламодателем, для благоприятного воздействия на потенциальных покупателей товара или клиентов.* * *размещение объявлений; размещение рекламы; рекламирование. . Словарь экономических терминов .* * *эмоционально окрашенная информация об основных характеристиках отдельных видов страхования и страховых операций с целью формирования устойчивого спроса на страховые услуги-----средство распространения информации и убеждения людей через прессу, телевидение, радиовещание, объявления, плакаты и другим образом -
16 Bibliography
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Cambridge: Cambridge University Press.Historical dictionary of quotations in cognitive science > Bibliography
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17 character
'kærəktə
1. noun1) (the set of qualities that make someone or something different from others; type: You can tell a man's character from his handwriting; Publicity of this character is not good for the firm.) carácter2) (a set of qualities that are considered admirable in some way: He showed great character in dealing with the danger.) carácter3) (reputation: They tried to damage his character.) reputación4) (a person in a play, novel etc: Rosencrantz is a minor character in Shakespeare's `Hamlet'.) personaje5) (an odd or amusing person: This fellow's quite a character!) tipo, figura6) (a letter used in typing etc: Some characters on this typewriter are broken.) carácter•
2. noun(a typical quality: It is one of his characteristics to be obstinate.) característica- characterize
- characterise
- characterization
- characterisation
1. personalidad / manera de ser / carácter2. encanto3. personajetr['kærəktəSMALLr/SMALL]1 (nature) carácter nombre masculino2 (reputation) reputación nombre femenino; (integrity, moral strength) carácter nombre masculino, personalidad nombre femenino3 (in film, book, play) personaje nombre masculino5 (letter) carácter nombre masculino\SMALLIDIOMATIC EXPRESSION/SMALLto be in/out of character ser/no ser típico,-acharacter actor/actress actor/actriz especializado,-a en personajes raroscharacter reference referencias nombre femenino pluralcharacter ['kærɪktər] n1) letter, symbol: carácter mChinese characters: caracteres chinos2) disposition: carácter m, personalidad fof good character: de buena reputación3) : tipo m, personaje m peculiarhe's quite a character!: ¡él es algo serio!4) : personaje m (ficticio)n.• calidad s.f.• carácter (Tipografía) s.m.• carácter s.m.• categoría s.f.• cifra s.f.• fuste s.m.• genio s.m.• letra s.f.• papel s.m.• personaje (Literatura) s.m.• tenor s.m.'kærəktər, 'kærəktə(r)1) ( of person)a) (temperament, nature) carácter mto be in/out of character — ser*/no ser* típico
b) ( good character) reputación f; (before n)character assassination — ( public slander) difamación f
c) ( strength of personality) carácter m2) (of place, thing) carácter m3) ca) (in novel, play, movie) personaje m, carácter m (Col, Méx)b) ( person) tipo m (fam)c) ( eccentric person) caso m4) c ( symbol) carácter m['kærɪktǝ(r)]1. N1) (=nature) [of thing] carácter m, naturaleza f ; [of person] carácter m, personalidad fhis sudden concern for me was completely out of character (for him) — su inesperado interés por mí no era nada típico de él
2) (in novel, play) (=person) personaje m ; (=role) papel m3) (=energy, determination) carácter m4) * (=person) tipo(-a) * m / f, individuo(-a) m / f5) (Comput, Typ, Bio) carácter m2.CPDcharacter actor N — actor m de carácter
character actress N — actriz f de carácter
character code N — (Comput) código m de caracteres
character development N — (in a novel, play, film) evolución f de los personajes
character part N — (Theat) papel m de carácter
character recognition N — (Comput) reconocimiento m de caracteres
character recognition software N — software m de reconocimiento de caracteres
character reference N — informe m, referencia f
character set N — (Typ) juego m de caracteres
character sketch N — esbozo m de carácter
character space N — (Typ) espacio m (de carácter)
character trait N — (=characteristic) rasgo m de carácter
character witness N — testigo de la defensa que atestigua el buen carácter del acusado
* * *['kærəktər, 'kærəktə(r)]1) ( of person)a) (temperament, nature) carácter mto be in/out of character — ser*/no ser* típico
b) ( good character) reputación f; (before n)character assassination — ( public slander) difamación f
c) ( strength of personality) carácter m2) (of place, thing) carácter m3) ca) (in novel, play, movie) personaje m, carácter m (Col, Méx)b) ( person) tipo m (fam)c) ( eccentric person) caso m4) c ( symbol) carácter m -
18 character
1. n характер; нрав2. n сильный характерa man of character — человек с характером, волевой человек
angularity of character — трудный, неровный характер
3. n честность; моральная устойчивостьcharacter building — воспитательная работа; воспитание характера, формирование морального облика
immoral character — репутация аморальной личности; аморальная личность
4. n характер; качество; природаthe character of the northern plains is different from that of the South — по своему характеру северные равнины отличаются от равнин юга
malign character — злобный нрав, скверный характер
5. n официальное качество; положение; статус, достоинство, ранг, звание, санunder the character of — в качестве; под именем
6. n характерная особенность; отличительный признак; свойствоthe trunk is a character found only in elephants — хобот — это характерная особенность, встречающаяся только у слонов
7. n биол. признак8. n репутацияcharacter assassination — злостная клевета; подрыв репутации
he has an excellent character for honesty — он имеет репутацию безукоризненно честного человека, он славится своей честностью
9. n письменная рекомендация; характеристика; аттестацияcharacter certificate — служебная характеристика; аттестация
character sketch — образ, характер, характеристика
10. n фигура, личность11. n разг. чудак, оригинал, своеобразная личность12. n лит. герой, персонаж; тип; образ, действующее лицоpolice character — лицо, состоящее на учёте в полиции
13. n роль14. n литера; буква; цифра; печатный знакscreened character — «растрированный» знак
15. n иероглиф, идеограммаChinese has no alphabet and is written in characters — китайский язык не имеет алфавита и пользуется иероглифической письменностью
16. n шрифт; графика, письмоa book in Gothic character — книга, напечатанная готическим шрифтом
battered character — корректурное указание < сбитый шрифт>
17. n знак; условное обозначение18. n символswitch character — символ переключения; переключающий символ
coded character — закодированный знак; закодированный символ
admissible character — разрешенный символ; допустимый символ
hand-written character — рукописный знак; рукописный символ
19. n опознавательный знак; клеймо, марка, тавроstamped with the character of sublimity — отмеченный печатью шифр, код; тайнопись
20. n кабалистический знакthat is quite in character with the man — это очень на него похоже; для него это типично
affirmative character — знак подтверждения приема; квитанция
acknowledge character — знак подтверждения приема; квитанция
character coding — кодирование знаков; кодирование символов
21. a театр. характерныйcharacter actor — характерный актёр ; актёр на характерных ролях
22. v характеризовать; давать характеристику, оценку23. v арх. описывать; изображать24. v арх. надписывать; вырезать надпись; гравироватьСинонимический ряд:1. characteristic (noun) characteristic; features; mannerism; property; qualities; traits2. credentials (noun) credentials; recommendation; reference; testimonial3. disposition (noun) bent; cast; complexion; constitution; disposition; humor; individualism; make; makeup; make-up; manner; mien; nature; sort; spirit4. eccentric (noun) case; eccentric; kook; nut; oddball; oddity; original; quiz; weirdo; zombie5. individual (noun) individual; person6. integrity (noun) credit; fame; honor; honour; integrity; name; report; reputation; repute7. notable (noun) big; big boy; big gun; big shot; big-timer; bigwig; chief; dignitary; eminence; great gun; heavyweight; high-muck-a-muck; leader; lion; luminary; muckamuck; mugwump; nabob; nawob; notability; notable; personage; pooh-bah; pot; somebody; VIP8. persona (noun) clothing; persona; role9. personality (noun) identity; idiosyncrasy; individuality; mettle; personality; singularity; style; temper; temperament10. principles (noun) fibre; honesty; principles; probity; rectitude11. quality (noun) affection; attribute; birthmark; feature; peculiarity; point; quality; savor; savour; trait; virtue12. status (noun) capacity; footing; place; position; rank; situation; standing; state; station; status13. symbol (noun) byte; cipher; digit; emblem; figure; letter; mark; sign; symbol14. type (noun) breed; class; cut; description; feather; ilk; kidney; kind; lot; mold; order; persuasion; species; stamp; stripe; type; variety; wayАнтонимический ряд:conformist; dishonor; disrepute -
19 promotion
сущ.1) марк. стимулирование, поощрение, раскрутка, продвижение, рекламирование, промоушен, содействие; пропаганда (деятельность направленная на увеличение популярности какого-л. лица или продукта, спроса на какой-л. продукт или группу продуктов, объемов продаж и т. п.)promotion planner — разработчик планов стимулирования [продвижения\]
promotion of health — укрепление здоровья, оздоровление
promotion costs — издержки по стимулированию спроса [продвижению товара\]
promotion measures — мероприятия по стимулированию [продвижению\]
See:above-the-line promotion, below-the-line promotion, cents-off promotion, cold mail promotion, combo promotion, consumer franchise building promotion, consumer promotion, cross-promotion, direct promotion, direct response promotion, donor promotion, indirect promotion, in-store promotion, joint promotion, national promotion, personality promotion, piggyback promotion, price promotion, product promotion, retailer promotion, sale promotion, sales promotion, sales-force promotion, saturation promotion, self-promotion, tie-in promotion, trade promotion 1), 2), umbrella promotion, weekly promotions, event promotion, export promotion, import promotion, industrial promotion, investment promotion, trade promotion 3) promotion allowance, promotion budget, promotion campaign, promotion expenditure, promotion expense, promotion manager, promotion marketing, promotion mix, promotion money 2), promotion spending, promotion measures, promotion money 1) British Code of Sales Promotion Practice, British Codes of Advertising and Sales Promotion, ICC International Code of Sales Promotion, Market Promotion Program, Convention (No. 154) concerning the Promotion of Collective Bargaining, Investment Promotion and Protection Agreement, Institute of Sales Promotion, Center for Nutrition Policy and Promotion, Korea Trade Promotion Corporation, Korea Trade-Investment Promotion Agency, Manufactured Imports Promotion Organization, Promotion of Non-Executive Directors, promote, promoter2) рекл. реклама, рекламный материал (рекламные объявления, листовки, проспекты, брошюры, плакаты и иные материалы, используемые с целью продвижения компаний, людей, товаров, идей и т. п.)See:3) упр. продвижение, повышение ( по службе)COMBS: discrimination in promotion
Syn:advance 1. 4)See:competitive promotion, internal promotion, non-competitive promotion, promotion examination, promotion ladder, promotion track, Convention (No. 168) concerning Employment Promotion and Protection against Unemployment, demotion
* * *
1) содействие, поощрение; 2) поддержка; 3) учреждение, основание (компании); 4) содействие в продаже, создание благоприятных условий для продажи товаров; продвижение товаров на рынке; 5) повышение в должности.* * *стимулирование сбыта; продвижение товаров на рынок; реклама; инициация, стимулирование. . Словарь экономических терминов .* * *совокупность разнообразных методов стимулирования, используемых компаниями при взаимодействии с целевыми рынками и широкой общественностью -
20 international
міжнародний; інтернаціональнийInternational Arbitration Tribunal — ( of the International Chamber of Commerce) Міжнародний арбітражний суд ( Міжнародної торгівельної палати)
International Bank for Reconstruction and Development — Міжнародний банк реконструкції і розвитку (скор. МБРР)
International Center for Settlement of Investment Disputes — Міжнародний центр з вирішення інвестиційних спорів
International Convention against Recruitment, Use, Financing and Training of Mercenaries — Міжнародна конвенція про заборону вербування, використання, фінансування і підготовки найманців
International Convention for the Prevention of Pollution from Ships — Міжнародна конвенція з попередження забруднення плавальними засобами (1978 р.)
International Convention on the Prohibition of the Manufacture and Testing of Chemical Weapons — Міжнародна конвенція про заборону виробництва і випробування хімічної зброї
International Covenant on Civil and Political Rights — Міжнародний пакт про громадянські і політичні права
International Covenant on Economic, Social and Cultural Rights — Міжнародний пакт про економічні, соціальні і культурні права
International Criminal Police Organization — Міжнародна організація кримінальної поліції (скор. МОКП)
international criminal register — міжнародний кримінальний реєстр; міжнародний кримінальний реєстр злочинців і злочинів
International Criminal Tribunal for the former Yugoslavia — Міжнародний кримінальний суд по колишній Югославії
International Day against Drug Abuse and Traffickng — Міжнародний день проти вживання і торгівлі наркотиками ( 26 червня)
international investigation of the crimes of an aggressor — міжнародне розслідування злочинів агресора
international judicial assistance — міжнародна правова ( судова) допомога
International Regulations for Preventing Collisions at Sea — Міжнародні правила з попередження зіткнень на морі
- international adjudicationInternational Tribunal for the Prosecution of War Crimes — Міжнародний трибунал з переслідування військових злочинів
- international administration
- international affairs
- international air carriage
- international air law
- international air route
- international airport
- international application
- international arbitration
- international arena
- international arrest warrant
- international authority
- international aviation
- international bank
- international bids
- international body
- international bribery
- international carriage
- international certificate
- international check
- international cheque
- international civil aviation
- international civil servant
- international code of conduct
- international commission
- international committee
- international community
- international conference
- international conflict
- international conspiracy
- international contract
- international control
- international control organ
- international convention
- international conventional law
- international cooperation
- international copyright
- International Court of Justice
- international courtesy
- international crime
- international criminal law
- international criminal
- international custom
- international customary law
- international delinquency
- international design
- international dispute
- international divorce
- international drug trafficking
- international engagement
- international entity
- international espionage
- international expert
- international extradition
- international fluvial law
- international forum
- international gangster
- international gangsterism
- international isolation
- international judicial organ
- international jurisprudence
- international jurist
- international language
- international law
- International Law Association
- international law code
- International Law Commission
- international law enforcement
- international law of the sea
- international lawyer
- international legal
- international legal capacity
- international legal concept
- international legal issue
- international legal practice
- international legal relations
- international legislature
- international licensing
- international mafia
- international market
- international marriage
- international monetary base
- International Monetary Fund
- international monetary law
- international monetary system
- international navigation
- international norm
- international obligation
- international order
- international organ
- international organization
- international penal law
- international person
- international personality
- international prestige
- international public law
- international registration
- international reputation
- international responsibility
- international rules in force
- international salute
- international sanctions
- international scandal
- international scene
- international sea area
- international sea-bed area
- international security
- international standard
- international status
- international stream
- international tax law
- international team of experts
- international tensions
- international tension
- international terrorism
- international terrorist
- International Tracing Service
- international trade
- international trade in cocaine
- international traffic
- international traffic in arms
- international transaction
- international treaty law
- international tribunal
- international trusteeship
- international underworld
- international union
- international usage
- international waters
- International Women's Day
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